Why Wool Felt Is a Toymaker’s Secret Weapon

When you’re putting love, time, and (let’s be honest) your money into a handmade toy, the last thing you want is a fabric that lets you down. Enter: wool felt. It’s soft. It’s sturdy. It doesn’t throw tantrums when you cut tiny pieces. Basically, it’s the unsung hero of the toymaking world.
So, What Is Wool Felt Anyway?
Wool felt is made from matted, condensed wool fibres that are smooshed together into a dense, magical fabric. No weaving, no unraveling, and absolutely no fraying. It’s basically fabric with its life together. Perfect for beginners and pros, it’s a one-way ticket to clean edges and smooth stitching.
Felt edges stay put without turning under, which means you can cut it, stitch it, and move on with your life. No fray, no fuss, and a whole lot of creative freedom. Want to add a cheeky flower or a custom patch? Go for it.

Tough Enough for the Squish Test
If you’re making plushies with proper stuffing (and we know you are), you need felt that can keep its cool under pressure. Wool felt holds its shape like a champ, even when you're cranking up the fluff. Unlike cheaper acrylics that stretch or tear, this stuff stays put—perfect for jointed toys like Bertie & Wyn or the charmingly chubby E is for Elephant.

Soft and Forgiving
Not only is wool felt tough—it’s also a dream for embroidery. It’s got just enough give to smooth out your stitches (even if you’re feeling a little wobbly). The result? Delightfully tidy details that look way more polished than you felt while making them. Stitch a smile, add a sash, or go wild with decorative trims.
Loves Hand Sewing and Machines
Hand stitchers and machine mavens alike—this fabric’s got your back. It glides through a sewing machine like butter, especially when paired with polyester thread (hello, extra strength for serious stuffing). The combo of 100% Merino wool felt + poly thread = plush perfection.

Why We Can’t Quit Wool Felt
Whether you’re making an all-felt character or just jazzing up a cotton design with some felt elements, wool felt delivers. It’s tactile, warm, ridiculously easy to work with, and makes every toy feel like a special keepsake.
Trust us—once you go wool, you’ll never go back.